Marketing Services Specialist

Job description

21 Buttons is changing the fashion game - through technology and talent. It has become the leading fashion social network in Europe where more than 10 million users come to get inspired by their favorite influencers and friends’ ready-to-shop content. With over 20 million outfits shared globally, 21 Buttons allows anyone, no matter their audience size, to earn revenue from sharing their personal style.

Having launched our first country just over 3 years ago, and now with more than 6,000 influencers across the UK, Germany, Italy, France, Spain and the US, we are backed by several top-tier European VCs and growing faster than ever from our offices in Barcelona, New York, Paris and London.

The role

At its core, the Marketing Services Specialist is a marketing professional whose focus is placed in implement and execute the B2B advertising strategy for our partners (brands and retailers), coordinating activations with influential people to generate traffic, brand awareness and reach potential buyers for our clients.

You’d be joining a truly international team of young and motivated creators, thinkers and problem-solvers who are wildly driven to achieve the same goal of being the global authority of social fashion.

Key Responsibilities:

  • Implement and execute B2B advertising strategy for partners (brands and retailers).

  • Execute marketing strategies and creative campaigns.

  • Brainstorm new and creative approaches to brand campaigns.

  • Manage all campaign elements from: ideation and execution to reporting.

  • Identify and build relationships with top and prominent influencers.

  • Track campaign KPI’s and evaluate the impact of the campaign, providing actionable insights for the future.

  • Work closely with multiple teams: marketing, design, social, content and product, to execute tasks


What are we looking for:

  • German native profile who understands how fashion influencers market works.

  • At least 2 years of experience in Advertising (preferably Agency, Digital Advertising, Affiliate Marketing or Brand ecommerce management).

  • Experience in Influencer Marketing or in business development (In the fashion industry would be a plus)

  • Must have a sales mindset and be result-driven, dynamic, proactive and approachable.

  • Understanding of digital landscape, media, trends and online consumer behavior.

  • Highly passionate about style and fashion, with a keen enthusiasm towards social media influencers and their power within the marketing sphere.

  • Deep understanding of popular social networks within the region.

  • Possessing skills in strategic thinking and problem-solving, as well as having stellar communication skills.

  • Good attention to detail and organizational skills.

  • Willing to work in a fast-paced environment with an openness to change as our company grows.

About The Team

The Business Development is getting consolidated to operate and be successful at a global scale. As a startup, we embrace and navigate constant change, so the team you’ll join is highly dynamic and always evolving.

The team is shaped by diverse professionals that are bringing their best every day, where challenges are faced with enthusiasm and optimism.

We work hard and play hard too, because having fun is part of making people last, we are humans synching our minds towards a common goal while fulfilling our professional and personal desires.

If you believe this sounds right, come join us.