SEO Specialist

Job description

21 Buttons is changing the fashion game - through technology and talent. It has become the leading fashion social network in Europe where more than 7.5 million users come to get inspired by their favorite influencers and friends’ ready-to-shop content. With over 10 million outfits shared, 21 Buttons allows anyone no matter their audience size to earn revenue from sharing their personal style.

Launched in our first country just over 2 years ago and now with more than 3500 influencers across the UK, Germany, Italy and Spain, we’re growing faster than ever and now are keen to find someone as passionate as we are about our project to join the team at this exciting stage of our company’s journey of propelling our ambition of Stateside expansion.


We are looking for a SEO Specialist to join our performance team in our HQ in Barcelona.



  • Plan and execute SEO programs, including (but not limited to) opportunity analysis, campaign planning, audits and management

  • Support the definition of the SEO strategy, its key initiatives and impact, and working closely with Product Development to define a roadmap for implementation

  • Provide tactical SEO recommendations for new product launches, website updates and international expansions, work on implementation in cross-functional teams

  • Keeping up-to-date with industry SEO trends best practices.

  • Utilize Conversion Rate Optimization (CRO) methodologies to improve SEO lead conversion rates

  • Collaborate with internal teams and optimize user experience & conversion funnels

  • Work closely with the Sales team to optimize campaigns and to achieve sales objectives


  • Bachelor´s degree or Master degree in Marketing or a related field.

  • Around 3 years of working experience in a similar role

  • Fluent in English and Spanish.

  • Demonstrable experience on Paid Media, Creativities performance, SEO

  • Solid knowledge of Google Analytics

  • Strong analytical skills and data-driven thinking.

  • Advanced experience on Excel


What else is important for you to know?

  • Location: Barcelona, Spain


We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.